HISTORY OF THE BRAND ‘JEEP’
The American brand ‘Jeep’ which is synonymous in countless people’s minds when they hear the word car is another division FCA US LLC (Formerly Chrysler Group, LLC). Jeep has been a part of Chrysler since 1987.
Jeep’s current product range mainly consists of Sports Utility Vehicles (SUVs). It can also be noted that Jeep was one of the pioneers of SUVs. The Grand Cherokee is one prominent example. Prior to 1940 the term ‘jeep’ had been used as U.S. Army slang for new recruits or vehicles.
After significantly contributing in the World War 2, Jeep took to the roadways of America.
During this war as well, as part of the war effort, nearly 30% of all Jeep production was supplied to Great Britain and to the Soviet Red Army. Although previously, some of Jeep’s models included small vans, or pick up trucks and roadsters; as times change, Jeep has also manufactured luxury SUVs like the ‘Grand Cherokee’. The iconic Jeep Wrangler series has been consistently in production since 1986. It can also be said that the Wrangler is the identity of the ‘Jeep’ brand. The famous Land Rover was inspired from the Jeep. The radical 2003 Jeep Wrangler Rubicon was the most capable vehicle ever produced by the Jeep brand. There is uncertainty regarding the origin of the term ‘Jeep’. However, Joe Frazer, the president of Willys-Overland Motors claimed to have slurred the word jeep from G.P (the military designation- For Government purposes). FCA US LLC, the most recent successor company to the Jeep brand, now holds trademark status on the name “Jeep” and the distinctive 7-slot front grille design.
In the automobile industry, Jeep has definitely evolved into a great vehicle, displaying toughness. As a result, the term ‘jeep’ continues to be used as a generic term for vehicles inspired by the Jeep that are suitable for use on rough terrain. Now, the Jeep brand is going global in sales and saw record profits after the introduction of many new vehicles including the Jeep Cherokee (KL), Jeep Renegade (BU) and Jeep Compass (MP). Their brand has been indelibly linked to freedom, adventure, authenticity and passion. Today, they sell vehicles in more than 140 countries thus, leaving behind a legacy.
JEEP WINDSHIELD REPLACEMENT
Over the years, Jeep has gained the recognition as a brand of durability, strength, and articulation. Their cars are renowned to handle tough challenges and remain unscathed. Although this could be applied to a few features of the car, the glass cannot always provide safety if damaged. Several times, we overlook the small chips and cracks on cars like the Jeep, under the impression that they’re a reliable brand. In spite of their high regards in the automobile industry, even the toughest cars can fall prey to the obstacles on the road. That is why, you must never wait for the damage to worsen. Of course, a windshield would never shatter like a wine glass in the kitchen. It will impair the driver’s vision but won’t fall into the cabin unless the object hitting the surface is extremely heavy.
CAN YOU TRUST GLASSFIXIT?
The answer is an assured yes. You can always trust us when it comes to windshield replacement. No one likes to spend money and time on a simple rack on their windshield, but the longer you wait; the more danger it can cause to the passengers within. Get it fixed immediately by the technicians at Glassfixit at a suitable price.